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Ads Help Center

Campaign setup

Choosing placements

Select one or more placements (Native Result Card, Chat Reply, Home Feed, Module Banners, Marketplace, Play Hub, and more). Picking several splits one budget across all of them and runs the same creative everywhere you chose.

In-Chat Reply Card supports a logo/banner image or a playable YouTube/uploaded video, alongside your title, description, and call-to-action.

Creative requirements

Images: any aspect ratio (portrait, landscape, square, or a wide banner), 5MB max.

Video: MP4 only, under 50MB, 10 seconds to 3 minutes long, at least 480p — or embed a YouTube link instead of uploading a file.

Budget and duration

Daily budget ranges from ₦1,200 up to ₦100,000. Campaign duration is flexible — 1 day minimum, no fixed maximum.

You can save an unfinished campaign as a draft any time and come back to it later from My Ad Manager — nothing is submitted for review until you pay.

Targeting by region

Target a state/region, a whole country, a continent, or go global — broader targeting costs more per impression (state ×0.6, country ×1, continent ×1.8, global ×3) since it reaches a larger audience.

You can also target a specific module (Fix It, Study, Health, Money, Tech, Auto, Grow, Legal) or run across all of them.

Create an ad